We build the free tool that brings customers to you.
A calculator, analyzer, or directory people actually search for. It gives them real value, ranks on Google, and captures leads on its own - an asset you own, not ads you rent.
Scoped per tool. Fixed price quoted up front. Yours to keep.
A front door that works on its own.
- A tool, not a brochure
- Something people genuinely search for and use, not another page that waits to be found.
- Built to get found
- Made to rank on Google and answer the real questions people are already asking.
- Leads on autopilot
- Give value first and the ask comes naturally. It keeps working while you do not.
- Its own brand
- Launches standalone on its own domain. An asset that compounds, and yours to keep.
Tools people go looking for.
- Calculators
- Pricing, savings, ROI, or payback. People search for these constantly.
- Analyzers and graders
- Paste something in, get a score and a clear report back.
- Directories
- A clean, searchable index built from scattered public data.
- Quizzes and assessments
- Answer a few questions, get a tailored result worth sharing.
- Free utilities
- A genuinely useful tool in your niche that earns links and trust.
An asset, not an ad spend.
Ads rent you attention, and the day you stop paying it stops. A brochure site sits and waits. A tool gives people a reason to find you, use you, and come back.
- It compounds. A tool that ranks earns more over time, while ad costs only climb.
- You own it. The tool, the domain, the traffic, and the leads. No platform in the middle.
- It runs itself. Built to work hands-off, with optional care to keep it current.
How it works.
- 01
Scope it
We find the one tool worth building for your niche, and agree a fixed price before any work starts.
- 02
Design and build
Built fast, to rank and convert, as its own brand.
- 03
Launch
Live on its own domain, found on Google, capturing leads.
- 04
It runs
Mostly hands-off. Optional care keeps it current as things change.
Priced per tool. We scope it and quote a fixed price up front, no surprises. See the calibre we build.
Questions.
- What counts as a lead tool?
- A free or self-serve tool people search for and use: a calculator, an analyzer, a directory, a quiz. It gives value, then captures the lead.
- How is this different from running ads?
- Ads rent attention and stop the moment you stop paying. A tool is an asset you own that compounds over time.
- Do I own it?
- Yes. The tool, the domain, and the leads it captures. No lock-in, same as everything we build.
- How much does it cost?
- It depends on the tool. We scope it and quote a fixed price before any work begins.
- How long does it take?
- Most tools take a few weeks, similar to a website build.
- Do I need an audience already?
- No. The point is that the tool earns its own traffic by ranking and being genuinely useful.
Got a tool worth building?
Tell us about your business and we will work out the one tool that could earn its own traffic. Scoped and fixed-priced before anything starts.
hello@solaisoft.com/Perth, Western Australia